Marketing Department

The marketing department plays a vital role in raising awareness for Project Luminaire, fostering engagement, and driving the overall success of Project Luminaire's initiatives. Their primary objective is to effectively communicate the organization's mission, values, and projects to a wide audience, with the aim of attracting volunteers, donors, and supporters.

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Key responsibilities of the marketing team include:

• Managing social media accounts: (Instagram, Facebook, LinkedIn)

• Content Creation: Generate social media posts, video montages etc.

• Planning and executing project's fundraiser

• Creating and updating Project Luminaire's website

• Brand Strategy: Developing and maintaining a consistent brand identity that resonates with the organization's goals. This involves creating logos, slogans, and visual elements that capture the essence of Project Luminaire's mission.

• Partnerships and Collaborations: Identifying and fostering relationships with other organizations, businesses for collaboration and increased support.